Repeat Blog Visitors and Traffic – Part III

Preface: Even the perfect visitor to the perfect blog will probably not become a regular reader immediately. They may need to be exposed to your hopefully excellent material several times before they become a regular reader.

How to get visitors to come back over and over until your blog “sticks??”

All the methods for creating blog traffic we already suggested work.
A few other suggestions that may work for you:

Some blog software supports emailing those who have commented when a subsequent comment is left, and some bloggers mention it’s greatly increased their traffic. For example Expression Engine, Typepad, and Wordpress support this, although Blogger doesn’t currently.

Some bloggers suggest having just partial posts visible on their main blog post (with a “click here” or similar to see the full post), so that even a quick visitor will see parts of several posts. One of the posts may be compelling to them. I’ve just started experimenting significantly with this technique, and some bloggers absolutely love it.

Some bloggers swear by “post series” – as in this three-part blog post. I love this idea as often what I want to write doesn’t fit easily into a typical blog post. Actually, that’s a prime reason for my free newsletter BizBlog+ -- to be able to go into more detail than typical blog posts, series or not.

Actually I’m seeing more bloggers starting free newsletters – these will certainly help regular readers stay regular readers!

A “Most Popular Posts” list as well as heavy interlinking between related blog posts can also help a visitor stay longer and be well on their way to becoming a regular reader, as well as let them know that you have lots of great content.

Some other quick ideas that will get visitors to return include contests and surveys

Summary:

First we need to get people to our blog.

Then hopefully they’ll return again and again somehow. There are techniques above that can hasten this process.

Once they’ve been exposed to our blog several times, hopefully they’ll become very regular readers. Then maybe they’ll hire us, buy our products, buy us beer, become friends or otherwise enrich our lives, as hopefully we in some way enrich theirs :)

source : www.bloggingforbusinessbook.com/blogging_for_business